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CeraVe moisturizing cream in a white pump jar.

CeraVe · Unclaimed

The everyday, considered.

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CeraVe began in 2005 with dermatologists involved in its development and the skin barrier at the centre of its approach. The brand built its identity around a blend of three ceramides and a delivery technology known as MVE. Those details help explain the practical language on its jars and bottles. For discovery.day, the interest lies in how a technical formulation becomes an everyday object, finding a place beside the sink and within a familiar routine.

Independent editorial · Source: CeraVe story · Checked

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